You probably remember seeing vehicle wraps in and around San Diego in the last couple days if you are like the vast majority of respondents in a recent survey. We are regularly exposed to mobile advertising as we travel the city streets. Also, if vehicle wraps are catching your eyes, they are also grabbing the attention of your clients too. You have the perfect chance to build your name recognition when you install San Diego vehicle wraps. Thankfully, All Star Signs is one of the premier vehicle wrap makers in the region.
Why You Should Consider Wraps
You cannot just take someone’s word for how effective an advertising medium is. As a business owner, you need the facts. Here are some statistics put out by the Outdoor Advertising Association of America:
- Over 95% of passengers and motorists are reached by car wraps.
- The average cost per thousand impressions (CPM) of a vehicle wrap is fifteen cents.
- As a vehicle wrap makes its way around San Diego County, it will reach up to 70,000 impressions per day.
- Since vehicle graphics reach more consumers at a lower CPM than any other medium, they are the most efficient and effective form of outdoor marketing.
Also, take these facts from other sources into consideration:
- Advertisements affect the buying decisions of nearly one out of every three shoppers.
- You get immediate results with mobile marketing campaigns. In fact, around 30 percent of consumers in a recent survey said they were inspired to act and visit a retailer within seven days of seeing a mobile advertisement.
- Only two percent of vehicular travelers could not recall ads they saw on the sides of trucks.
What Wrap Options Are Available?
Full vehicle wraps are the most expensive type of vehicle graphic, but they also turn the most heads. With this solution, we cover every surface of your vehicle with your marketing message. We use top-quality vinyl from 3M, Oracal, Avery Dennison, and other world-renowned manufacturers. We then utilize our state of the art color matching software and large format digital printer to perfectly replicate your branding with full-color, high-res graphics.
Partial wraps have the same level of quality and detail, but they only cover portions of your vehicle, such as your hood, trunk, doors, roof, and other panels. Partial wraps typically cover between 25 and 75 percent of your vehicle.
If you want to continue your branding on your windows as well, we recommend using vinyl window perf. This vinyl film has thousands of tiny holes which allow you to see out of your windows while displaying your message on the exterior.
This is just a sampling of what is available. We didn’t even get into other types of vehicle graphics, such as lettering and decals. If you are interested in getting recommendations that are specifically tailored to your organization’s vision, budget, and branding, contact the friendly professionals at All Star Signs today for a free consultation on San Diego vehicle wraps.
