Hungry students and workers in cities throughout the country are flocking to food trucks. This is because they are the ideal way to get a quick meal and get back to work. Many of these miniature restaurants are opting for food truck wraps for San Diego. Food trucks can attract the busy lunchtime crowds and stand out from the competition with effective custom vinyl graphics. Unfortunately, many of these enterprises are using subpar graphics and are missing out on key opportunities. To help you out, the friendly experts at All Star Signs have put together some tips for making your food truck appealing.
Get a Professional Logo
If you are going to get your kitchen on wheels wrapped, be sure to also get a professionally designed logo. We can help you with this service. If you have a good, recognizable logo, diners who might have otherwise ignored your truck will come to you for grub.
Appealing and Vibrant Colors Will Get Your Truck Noticed
The color of your food truck vehicle graphics will generally be the first thing that customers see. It is a standard marketing method in the food industry to include orange and red in your vehicle graphics, since they have been proven to make people hungrier. If your cuisine focuses on providing vegetarian and vegan options, a bright green will serve you well, since it communicates the freshness of the ingredients you sell.
Carefully consider your color associations and visibility from a distance. Your white food truck may be mistaken for a mail truck or delivery services from far away if you do not go with bold colors. Remember you want to set your automobile apart from all the others.
Communicate Pertinent Information with Vehicle Decals
From a distance, you can tell consumers the name of your restaurant and what food you serve with food truck graphics for San Diego. Due to the nature of your business, you are constantly moving. Fans need to know where you will be serving up food next. Let them know your Twitter name, phone number, or website. This can be communicated with vinyl lettering on the side of your truck.
Professional Photos of Your Food Are Worth the Expense
The most mouthwatering food can look unappealing when an inexperienced aspiring photographer shoots it. If you are going to put food photos on your wrap, be sure to get in touch with a food stylist and photographer who knows how to make food look delicious. Let them know what you are using the photos for.
Take Full Advantage of Your Canvas
Your food truck affords you a lot of room to advertise your startup. Get creative! For instance, if you offer a small, consistent menu, you may want to consider putting your full menu down one side with large letters. You might include all of the awards you have won on another side. The possibilities are virtually limitless.
Contact All Star signs today for a free consultation and estimate if you want to make certain your food truck graphics have the biggest impact.
