One of the most cost-effective ways to catch the eyes of hungry foodies and to advertise your restaurant 24 hours a day, seven days a week is with channel letter signs. You can count on All Star Signs to manufacture, design, install, and secure permits for channel letter signs for restaurants in San Marcos CA whether you want neon or LED illumination, direct or raceway installation, or standard or halo lit letters. Today, we will look at why you need these markers for your eatery and what options are available.
Why Choose Channel Letters?
One of the main advantages to picking channel letters is that we can precisely match the colors, font, and logo you use in your branding. We can create a bright, bold dimensional sign and replicate your corporate branding with our handcrafted designs and precision metalworking equipment. Our clients prefer channel letter signs because they:
- Are highly visible from far away both day and night
- Are eco-friendly – the LEDs we use do not require much power
- Give you an advantage over your rivals
- Are unaffected by the weather
- Will last for decades, are low maintenance, and durable
- Provide excellent visibility after dark
- Allow for many design alternatives
- Use low voltage DC power LEDs
- Make your diner look larger than it is since channel letters are popular among national brands
What Options Are Available?
There are essentially five main types of channel letter signs. The first is the standard, or front-lit, channel letter. The basic design is an aluminum, rust-resistant “can” frame with a translucent acrylic face of any color, and internal LED lighting. There are also non-illuminated channel letter signs that have the same construction – aluminum letters with deep returns and smoothly welded edges. However, there is no internal illumination source.
Open face channel letters are much like the standard variety only the acrylic or polycarbonate face is optically clear, so at night, you can see the light source, which creates a dramatic effect. Halo-lit letters have light coming out of the back of the letter. The face and frame are made of aluminum, and the internal lighting creates a halo effect around the letters on the wall they are mounted to. Backlit channel letters also have this halo effect in addition to having the light shine through their acrylic faces.
Raceway or Direct Installation?
There are essentially two ways we can install your channel letters: direct mounting or raceway mounting. Direct mounting is preferred when you want a cleaner look and are not concerned about drilling into the façade of your venue. If drilling is a concern, then raceway mounting is the way to go. With this option, the letters are installed on a raceway before they are mounted to the building. The power supply and all of the wiring are housed in the raceway. This is the more affordable solution.
Today’s blog was just a crash course on what is possible with channel letter signs for restaurants in San Marcos, CA. If you would like to learn more, contact the friendly experts at All Star Signs today!
