There are certain things that are essential to your business. One of the less obvious necessities, but one of the utmost importance, is the need for signs that are compliant with the Americans with Disabilities Act (ADA) in your building. ADA signs ensure accessibility to all of your potential clients, including those that have disabilities. ADA signs, particularly with the new gender neutral restroom sign requirements, are an important part of your business that needs to meet particular standards. With all of the upcoming events in the San Diego area, make sure that your ADA signs are meeting requirements, building your brand and most importantly making your services accessible to everyone.
ADA Signs: Important Signage
ADA signage is necessary and practical. It serves an incredibly valuable service, but also one that is required by law. Whether on your bathroom door or in your parking lot, you need these signs. As the summer begins and San Diego County becomes swarmed with visitors coming for events like the San Diego County Fair or Comic-con, to see attractions like the San Diego Zoo or Sea World, or just to visit the beaches, you should make sure that your ADA signs are up to par before you wind up with complaints or lawsuits on your hands.
With the number of diverse people coming into the area over the next few months, you’ll want to make sure that your business is as inclusive as it can be. You never want to drive away business and the simple fact is that without proper ADA signage, you’re going to be putting a limit on potential customers and blemishing your brand.
ADA Signs Don’t Need to be Bland
Because ADA signs are a legal necessity, the cheapest option seems to be the best option. In this case, that might not be true. Building your brand with customers can pay more than saving some money on cheaper necessities. For example, a seasonal customer perusing your store needs to use the restroom. The worst problem would be if that customer could not find or access the restroom, but you have ADA signs that guide your customers to gender neutral, wheelchair accessible restrooms. If those signs are interesting, branded and bright, your brand is more visible and more memorable. They might even appreciate the convenient signage. These are the things that will bring that seasonal customer back again next summer and push them to recommend you to their friends and neighbors.
You might save some money on cheaper, plainer ADA options, but the money you make by building your brand with custom ADA signage can grow exponentially. That little bit of branding can go a long way and work to build your reputation as an inclusive business and as a leader in the community.
We are Experts
You might be worried that customized ADA signs might not meet the requirements that have you updating your signs in the first place but don’t worry. Our team will make sure that your signage looks good and meets the required standards.
Make sure your business doesn’t get hurt by outdated ADA signs or a total lack of these vital instruments in your business.
