Many Chula Vista retailers find themselves competing for foot traffic in strip malls and shopping centers. Service providers, too, do business in close proximity to others who are sometimes in a similar niche. When choosing exterior signs in Chula Vista, CA, making the right choice is of critical importance. What are your options?
3D Letter Building Signs for Marketing and Branding
Three-dimensional letters are popular because of the customization angle. For example, choose acrylic, metal, sign foam, high-density urethane, or something else for the material. Moreover, mix and match materials to achieve a sense of texture. Best of all, our technicians can paint the exterior, add laminates, or install imprinted vinyl overlays. Another advantage of this building signage choice is the opportunity to stay within a startup’s budget.
Monument Signs Address Drivers
Shopping mall and business park properties make it difficult for each storefront to be seen from the street. Even if you select a highly visible building sign, it may be wholly or partially hidden behind another building. However, you can take your brand message right to the edge of the sidewalk with a monument sign. Companies typically incorporate these products with the landscaping. It may consist of a stucco, foam, acrylic, or metal panel with 3D letters that name the company and often show the logo.
Channel Letter Signs Impress with Illumination
You can never go wrong with illumination. Not surprisingly, channel letters are quite popular among business clients who are serious about being seen around the clock. What sets these illuminated building letters apart is the customization of the lighting. For example, most business owners opt for a front-lit display. It lets the light shine brightly through the fronts, which creates a bold custom color display.
However, this is not your only option. You might also choose a backlit look, which creates a halo effect around the signage and the individual style elements. We can focus the halo more by adjusting the length of the standoffs we use to install the letters. By the way, while typical LEDs are bright white, you could choose different colors that better support your brand message. In fact, some business owners choose to mix and match white and other colors along with a halo and front-lit look.
Pylon Signs Boost Visibility in Hospitality, Industrial, and Warehouse Districts
You will have noticed that companies doing business in areas zoned for light industrial, warehouse, and hospitality use prefer the display of a pylon sign. This is a tall post that features a lightbox cabinet at the top. With the help of built-in LEDs, the sign turns on after dark. It acts as a beacon that signals to prospective customers the approximate location of the company.
It is Time to Rethink Your Exterior Signs in Chula Vista, CA!
If you are not happy with the amount of foot traffic you are getting, it could be time to rethink your building sign. Discuss your thoughts with our graphic artist, who will assist you with designing a product that could be more effective than what you have right now. Call us today!